Using the 7 Ps in Your Internet Marketing Plan

June 7th, 2010

The 7 P’s are very important in Internet marketing and can help in making it more effective.

• PRODUCT-You need to be able to assess the market and the customers’ mood to understand if the product you are selling online is really in demand or not? A good product sold at the wrong time or in the wrong place might not sell as much, so you need to be educated in how someone surfing on the Internet will be attracted to buy your product. Appropriate research should be done ahead of time.

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