Karma Snack :: Internet Marketing Knowledge Center :: search engine optimization strategies

Self-Googling

May 16th, 2010

Whether you like it or not, your Internet presence has a lot to do with what others think of your brand. Of course, it is important to be found online today because otherwise you won’t be able to compete with those people who can be found. When you Google yourself, do you find that those who are talking about your company are on the first pages or is your website on the first pages. The other thing to look for is to see if the information about your business, products, or services is positive or negative. If it is good, you will want to maintain that and build on it. If it is bad, then it will be time for some reputation management to repair that and get some customer feedback to see what changes need to be made.

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Efficient and Effective Internet Business

February 3rd, 2010

It is not enough for a business to be efficient, it is necessary … but it is not enough. The business must also function effectively. A smoothly run office is good, but if the office team doesn’t effectively execute the tasks at hand, the office will be of no value to the business. On the other hand when an efficiently run office effectively processes information, get orders out in timely manner, and satisfies customer’s needs, then the efficient office has value to the business because it is effective.